Our Approach

We customize our programs and strategies to build women's agency,transform intra-household inequality, and re-define gender norms within institutional structures.

We break down barriers that impede progress at both the community and societal level through:

01

Role Modeling

02

Gender Responsive Technology

03

Institutional Transformation

01

Role Modeling

Digital Green intentionally features women as model farmers.

Our videos promote intra-household equality by profiling both women and men as decision-makers, showing women negotiating with other members of their household and modeling joint decision-making between women and men. Women are progressive farmers leading the adoption of new technologies – and our videos celebrate that.

02

Gender Responsive Technology

Digital Green uses and designs technology that transcends traditional gender-based barriers that women face.

Using both offline video and voice messaging on feature phones, we disseminate information to women farmer groups with limited literacy. Even where women have access to smartphones, we’re working to design simplified app interfaces, voice-based interaction over the app, and video content.

03

Institutional Transformation

Digital Green helps communities evolve their understanding of traditional gender norms and roles.

In Ethiopia and India, where the public sector is committed to increasing women’s representation in extension services, we support governments to address institutional barriers to women’s participation, while strengthening women farmer groups and encouraging women to participate in local leadership structures.

Our Approach

We customize our programs and strategies to build women's agency,transform intra-household inequality, and re-define gender norms within institutional structures.

We break down barriers that impede progress at both the community and societal level through:

01

Role Modeling

Digital Green intentionally features women as model farmers.

02

Gender Responsive Technology

Digital Green uses and designs technology that transcends traditional gender-based barriers that women face.

03

Institutional Transformation

Gender equity and women’s empowerment

Inequality perpetuates poverty, and gender inequality is one of the most pervasive forms.

Our Approach

We customize our programs and strategies to build women's agency,transform intra-household inequality, and re-define gender norms within institutional structures.

We break down barriers that impede progress at both the community and societal level through:

01

02

03

01

Digital Green intentionally features women as model farmers.

02

Digital Green uses and designs technology that transcends traditional gender-based barriers that women face.

03

Digital Green helps communities evolve their understanding of traditional gender norms and roles.

Our Approach

We customize our programs and strategies to build women's agency,transform intra-household inequality, and re-define gender norms within institutional structures.

We break down barriers that impede progress at both the community and societal level through:

01

Digital Green intentionally features women as model farmers.

02

Digital Green uses and designs technology that transcends traditional gender-based barriers that women face.

03

Digital Green helps communities evolve their understanding of traditional gender norms and roles.

Our Gender Policy

Our Gender Policy

Customized programs

Our customized programs and strategies meet women at the individual, household and community level.

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